The Ground Beneath Her Feet

“The Ground Beneath Her Feet” is an “accidental” documentary. It was shot in one day during preparations for a different project, as our crew chanced upon Zornica and her mother in the town of Mizia, Bulgaria. The film has been included in the programme of the Portobello Film Festival 2012.


Date: May 2012 Skills: shorts, social

The personal website of director Ivaylo Minov

I am a Bulgarian-born filmmaker working between Sofia and London. Over the last six years, I have been directing TV commercials for agencies like DDB, Leo Burnett, Lowe Swing, Publicis, Huts JWT, Demner Merlicek & Bergmann. I have worked for a wide range of clients – from mobile telecoms through charities to a viral campaign for a presidential candidate at the 2011 elections in Bulgaria.

I have a film making diploma from the London Film Academy, following a BA degree in Journalism by the American University in Bulgaria. I have worked in media and theatre, before discovering my passion for film making and turning it into a full-time devotion.

Find me at:
liaminov (at)
0044 7757 428696 (UK)
00359 886 880564 (BG)